Communication Studies, Strategic Communication Specialization, BA

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This specialization covers, public relations, advertising, social media, healthcare communication, and corporate communication.

Curriculum

Core Courses (33.5 Credits)

COMS 150 - Digital Citizenship 3 Credit(s)
COMS 180 - Public Speaking (W) 3 Credit(s)
COMS 205 - Digital and Media Writing 3 Credit(s)
COMS 213 - Visual Literacy 3 Credit(s)
COMS 220 - Media Ethics (W) 3 Credit(s)
COMS 321 - Pathways in Communication 1.5 Credit(s)
COMS 230 - Communication Theory 3 Credit(s)
COMS 290 - Interpersonal Communication 3 Credit(s)
COMS 382 - Communication Research (Q) (W) 4 Credit(s)
COMS 409 - Senior Capstone I (S) 3 Credit(s)
COMS 410 - Senior Capstone II (S) 3 Credit(s)
FYS 101 - First Year Seminar 1 Credit(s) (COMS section)

Interdisciplinary Courses (3 Credits)

Choose One Course

ANTH 105 - Introduction to Cultural Diversity (D) 3 Credit(s)
POLS 101 - American Government and Politics 3 Credit(s)
PSY 105 - Introduction to Psychology 3 Credit(s)
SOC 105 - Introduction to Sociology (D) 3 Credit(s)

Strategic Communication Specialization Courses (15 Credits)

COMS 264 - Layout and Design 3 Credit(s)
COMS 277 - Advertising Creative Strategy and Writing 3 Credit(s)
COMS 275 - Introduction to Public Relations 3 Credit(s)
COMS 280 - Introduction to Advertising 3 Credit(s)
COMS 202 - Social Media Strategy and Influence 3 Credit(s)
or
COMS 242 - Healthcare Communication and Health Disparities 3 Credit(s)

Total Credits: 51.5

The program of study that appears here applies to students who were admitted for the summer session of this catalog year and later. Students admitted prior to that term should select the appropriate catalog year of their admission. Choose previous catalogs from the Home, Graduate, or Undergraduate Catalog Page at http://Catalog.widener.edu.