Marketing Curriculum Sequence

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Freshman

Fall (15.5 Credits)

ENGL 101 - Reading, Thinking and Writing 3 Credit(s)
MATH 117 - Elementary Functions 3 Credit(s)
MGT 100 - Understanding and Working in Organizations 3 Credit(s)
2 Electives 6 Credit(s) *
Physical Education Elective 0.5 Credit(s)

Spring (16.5 Credits)

ACCT 105 - Financial Accounting 3 Credit(s)
ANTH 105 - Introduction to Cultural Diversity 3 Credit(s)
EC 101 - Principles of Macroeconomics 3 Credit(s)
MIS 180 - Computing and Spreadsheets 1 Credit(s)
MATH 119 - Elementary Statistics for Business Majors 3 Credit(s)
PRWR 215 - Effective Business Communication (W) 3 Credit(s)
Physical Education Elective 0.5 Credit(s)

Sophomore

Fall (15 Credits)

EC 202 - Principles of Microeconomics 3 Credit(s)
ENGL 102 - Literature and Critical Writing (W) 3 Credit(s)
MGT 210 - Foundations of Management 3 Credit(s)
2 Electives 6 Credit(s) *

Spring (15 Credits)

ACCT 205 - Managerial Accounting 3 Credit(s)
BLAW 250 - Legal and Ethical Environment of Business 3 Credit(s)
MIS 290 - Management Information Systems 3 Credit(s)
MKT 300 - Marketing Principles 3 Credit(s)
QA 252 - Intermediate Statistics 3 Credit(s)

Junior

Fall (15 Credits)

MGT 310 - Leadership in Business 3 Credit(s)
MKT 406 - Marketing Research 3 Credit(s)
Marketing Elective 3 Credit(s)
OPM 352 - Operations Management 3 Credit(s)
1 Elective 3 Credit(s) *

Spring (15 Credits)

FIN 303 - Financial Management 3 Credit(s)
MGT 365 - International Business 3 Credit(s)
MKT 410 - International Marketing 3 Credit(s)
PHIL 352 - Business Ethics 3 Credit(s)
1 Elective 3 Credit(s) *

Senior

Fall (15 Credits)

MGT 451 - Senior Project 3 Credit(s)
2 Marketing Electives 6 Credit(s)
2 Electives 6 Credit(s) *

Spring (15 Credits)

MGT 452 - Management Policy and Strategy 3 Credit(s)
OPM 445 - Management of Technology Productivity and Change 3 Credit(s)
1 Marketing Elective 3 Credit(s)
2 Electives 6 Credit(s) *

Total Credits: 122

*Marketing majors must complete two humanities, two science/mathematics electives, and five free electives (PSY 105 recommended). Marketing majors are also required to complete PSY 203 , COMS 201 , COMS 275 , COMS 280 , COMS 375 or COMS 380 as a social science elective.

The program of study that appears here applies to students who were admitted for the summer session of this catalog year and later. Students admitted prior to that term should select the appropriate catalog year of their admission. Choose previous catalogs from the Home, Graduate, or Undergraduate Catalog Page at http://Catalog.widener.edu.