Dec 03, 2024

2023-2024 Undergraduate Catalog

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2023-2024 Undergraduate Catalog [FINAL EDITION]

Communication Studies, Strategic Communication Specialization, BA

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This specialization covers, public relations, advertising, social media, healthcare communication, and corporate communication.

Curriculum

Core Courses (31 Credits)

COMS 150 - Digital Citizenship 3 Credit(s)
COMS 180 - Public Speaking 3 Credit(s)
COMS 205 - Digital and Media Writing 3 Credit(s)
COMS 213 - Visual Literacy 3 Credit(s)
COMS 220 - Media, Ethics, and Contemporary Issues (W) 3 Credit(s)
COMS 230 - Communication Theory 3 Credit(s)
COMS 290 - Interpersonal Communication 3 Credit(s)
COMS 382 - Communication Research (W) 4 Credit(s)
COMS 409 - Senior Capstone I (S) 3 Credit(s)
COMS 410 - Senior Capstone II (S) 3 Credit(s)
FYS 101 - First Year Seminar 1 Credit(s) (COMS section)

Interdisciplinary Courses (6 Credits)

Choose Two Courses (One Course must be either PSY 105 or SOC 105)

PSY 105 Introduction to Psychology 3 credit(s)

or

SOC 105 Introduction to Sociology 3 credit(s)

ANTH 105 Introduction to Cultural Diversity 3 credit(s)

EC 101 Principles of Macroeconomics 3 credit(s)

POLS 101 American Government and Politics 3 credit(s)

Strategic Communication Specialization Courses (27 Credits)

COMS 264 - Layout and Design 3 Credit(s)
COMS 277 - Advertising Creative Strategy and Writing 3 Credit(s)
COMS 275 - Introduction to Public Relations 3 Credit(s)
COMS 280 - Introduction to Advertising 3 Credit(s)
COMS 225 - Persuasive Speaking and Presentation Techniques Credit(s)
or
COMS 305 - Communication in the Professional World 3 Credit(s)
COMS Industry Writing Elective 3 Credit(s)

Choose One Course

COMS 217 Broadcast Newswriting 3 Credit(s)

COMS 270 Multimedia Journalism 3 Credit(s)

COMS 285 Screenwriting 3 Credit(s)

COMS Studio Elective 3 Credit(s)

Choose One Course

COMS 255 Music Production 3 Credit(s)

COMS 260 Video Production I 3 Credit(s)

COMS 262 Digital Photography 3 Credit(s)

COMS 264 Layout and Design 3 Credit(s)

COMS 265 Radio and Audio Production 3 Credit(s)

COMS 266 Basic Web Design 3 Credit(s)

COMS 309 Advanced Audio 3 Credit(s)

COMS 317 Broadcast News Production 3 Credit(s)

COMS 360 Video Production II 3 Credit(s)

COMS 364 Advanced Digital and Web Design 3 Credit(s)

COMS 365 Broadcast Sports Production 3 Credit(s)

COMS 368 Interactive Media 3 Credit(s)

COMS 384 Visual Effects in Film and Television 3 Credit(s)

COMS 395 Editing Film and Video 3 Credit(s)

COMS 200-Level Course 3 Credit(s)

Choose One Course

COMS 201 Social Media Informatics 3 Credit(s)

COMS 202 Social Media Strategy and Influence 3 Credit(s)

COMS 225 Persuasive Speaking and Presentation Techniques 3 Credit(s)

COMS 242 Healthcare Communication and Health Disparities 3 Credit(s)

COMS 300-Level Course 3 Credit(s)

Choose One Course

COMS 305 Communication in the Professional World 3 Credit(s)

COMS 340 Leadership Communication 3 Credit(s)

COMS 364 Advanced Digital and Web Design 3 Credit(s)

COMS 375 Event Planning and Public Relations 3 Credit(s)

COMS 380 Public Relations and Campaigns 3 Credit(s)

COMS 390 Organizational Communication 3 Credit(s)

Professional Development Courses (3 Credits)

Choose Two Courses

COMS 200 Applied Communication 1.5 Credit(s)

COMS 273 Trending News 1.5 Credit(s)

COMS 274 Media Training for Professionals 1.5 Credit(s)

COMS 321 Personal Branding and Professional Portfolio Building 1.5 Credit(s)

Total Credits: 67

The program of study that appears here applies to students who were admitted for the summer session of this catalog year and later. Students admitted prior to that term should select the appropriate catalog year of their admission. Choose previous catalogs from the Home, Graduate, or Undergraduate Catalog Page at http://Catalog.widener.edu.